{"id":15325,"date":"2021-02-11T13:29:33","date_gmt":"2021-02-11T12:29:33","guid":{"rendered":"https:\/\/www.slovenia-convention.com\/?p=15325"},"modified":"2021-02-11T13:31:13","modified_gmt":"2021-02-11T12:31:13","slug":"sporto-konferenca-letos-postregla-z-novo-perspektivo","status":"publish","type":"post","link":"https:\/\/www.slovenia-convention.com\/sl\/sporto-konferenca-letos-postregla-z-novo-perspektivo\/","title":{"rendered":"SPORTO konferenca letos postregla z novo konferen\u010dno izku\u0161njo"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Vodilni dogodek s podro\u010dja marketinga in sponzorstev v \u0161portu v \u0161ir\u0161i regiji je potekal od 21. do 22. januarja 2021. Soo\u010deni z izzivom globalne pandemije Covid-19 je&nbsp;<a href=\"https:\/\/sporto.si\/\">SPORTO<\/a>&nbsp;potekal v tehni\u010dni izvedbi&nbsp;<a href=\"http:\/\/www.cd-cc.si\/kongres\">Cankarjevega doma<\/a>&nbsp;na platforme&nbsp;<a href=\"https:\/\/www.slovenia-convention.com\/sl\/cankarjev-dom-onair-ultimate-online-conferences-for-a-new-reality\/\">OnAIR<\/a>. ob tem pa nove okoli\u0161\u010dine organizatorji izrabil tudi v pozitivni smeri.&nbsp;&nbsp;Sedemnajsta izdaja konference je prav zaradi spleta zagotovila \u0161e drznej\u0161i program in goste z vsega sveta. Karizmati\u010dne govorce, med njimi Marka Cubana (Dallas Mavericks), Ars\u00e8neja Wengerja (FIFA), Ricarda Forta (The Coca-Cola Company) ter druge predstavnike globalnih korporacij, ki intenzivno podpirajo \u0161port; znane \u0161portnike, med slednjimi je kot slovenska predstavnica nastopila tudi \u0161ahovska velemojstrica Laura Unuk.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Program SPORTO konference je ponudil \u0161tudije primerov, razprave in poglobljene intervjuje s poudarkom na sponzorski strategiji in aktivaciji, grajenju in tr\u017eenju znamk v \u0161portu, digitalni komunikaciji in inovacijah, olimpijskem marketingu, vklju\u010devanju navija\u010dev in drugih specifi\u010dnih temah s sti\u010dno to\u010dko \u2013 izkori\u0161\u010danjem komunikacijske in komercialne mo\u010di \u0161porta. Vpogled v trende v industriji so strokovnjaki zagotovili (tudi) skozi perspektivo pandemije in prilagoditev, na katere ni imun niti svet \u0161porta.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Vodilni dogodek s podro\u010dja marketinga in sponzorstev v \u0161portu v \u0161ir\u0161i regiji je potekal od 21. do 22. januarja 2021. Soo\u010deni z izzivom globalne pandemije Covid-19 je&nbsp;SPORTO&nbsp;potekal v tehni\u010dni izvedbi&nbsp;Cankarjevega doma&nbsp;na platforme&nbsp;OnAIR. ob tem pa nove okoli\u0161\u010dine organizatorji izrabil tudi v pozitivni smeri.&nbsp;&nbsp;Sedemnajsta izdaja konference je prav zaradi spleta zagotovila \u0161e drznej\u0161i program in goste [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":15321,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[32],"tags":[],"class_list":["post-15325","post","type-post","status-publish","format-standard","has-post-thumbnail","category-novice-clanov"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.slovenia-convention.com\/sl\/wp-json\/wp\/v2\/posts\/15325","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.slovenia-convention.com\/sl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.slovenia-convention.com\/sl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.slovenia-convention.com\/sl\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.slovenia-convention.com\/sl\/wp-json\/wp\/v2\/comments?post=15325"}],"version-history":[{"count":2,"href":"https:\/\/www.slovenia-convention.com\/sl\/wp-json\/wp\/v2\/posts\/15325\/revisions"}],"predecessor-version":[{"id":15327,"href":"https:\/\/www.slovenia-convention.com\/sl\/wp-json\/wp\/v2\/posts\/15325\/revisions\/15327"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.slovenia-convention.com\/sl\/wp-json\/wp\/v2\/media\/15321"}],"wp:attachment":[{"href":"https:\/\/www.slovenia-convention.com\/sl\/wp-json\/wp\/v2\/media?parent=15325"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.slovenia-convention.com\/sl\/wp-json\/wp\/v2\/categories?post=15325"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.slovenia-convention.com\/sl\/wp-json\/wp\/v2\/tags?post=15325"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}