CD Congress Centre: Sporto on-line experience in the new perspective

Sporto 2021, Cankarjev dom, Darja Stravs Tisu
Sporto 2021, Cankarjev dom, Darja Stravs Tisu

The SPORTO conference is one of Europe’s leading events within the sports marketing and sponsorship industry. Its 2-day programme, from 21 to 22 January 2021, delivered a 360-degree insight into the industry trends with case studies, discussions, and in-depth one-on-one interviews with a focus on sponsorship strategy and activation, branding and building brand equity, digital communication and innovation, Olympic marketing, fan engagement and other specific topics with one touch point – harnessing the power of sport.  A strong and vibrant event implemented by Cankarjev dom took place on the OnAIR platform  delivering its content to nearly 500 participants around the globe. From Dallas Mavericks, FIFA to The Coca Cola Company and charismatic business entrepreneurs to top sportsmen.